Users will soon have a updated setting that allows them to cut down on the amount of artificial intelligence-produced videos appearing in their timelines. This move comes as the company disclosed that it currently hosts over 1 billion AI videos.
Pilot Phase and Launch
The new functionality is undergoing trials over the following weeks before a global release. This development aligns with a surge in AI content, driven by new AI video creators.
AI Content on Other Platforms
It has been noted that approximately a tenth of the fastest-growing content creators on another major platform exclusively feature content made by AI. A considerable share of this content is classified as mass-produced AI material, a phrase for substandard, bulk-generated content that is typically illogical or surreal.
Based on user feedback that numerous viewers like content created using AI tools, ranging from computer-generated images to science explainers, and we aim to provide users the power to adjust the amount of that, according to their own preferences,” commented a platform representative.
AI on the Platform
TikTok announced that there are currently 1.3 billion videos on its network tagged as artificially created. Collectively, in excess of 100 million videos are added to the service every day, making clips made by AI a relatively small part of its overall inventory.
How to Adjust Settings
Members will be capable of reduce or increase the amount of artificial media they watch by using the content preference setting in the platform and picking AI-made media. Other topics that can already be controlled under the setting encompass news, clothing, cosmetics, and movement.
Platform Guidelines
The platform’s guidelines oblige users to identify lifelike AI-made content, and it bans harmful fake videos of celebrities or critical incidents. Any believable AI-generated clip that is not labeled can be deleted under its terms of service.
Furthermore, the app will now attach an “AI-made” tag to content created with its proprietary AI systems, or flagged by an cross-platform project for identifying content made by AI. This action is intended to deter users from attempting to circumvent the disclosure requirement.
Responsible AI Funding
TikTok is furthermore launching a $2m educational fund for experts and groups to develop informative material about using AI responsibly. This project will assist non-profit groups focused on educating coding and technology.
Moderation Strategy
The video-sharing app has defended its content review process, amid controversy over proposals to make redundant a large number of content moderators in Britain. TikTok is planning to cut a significant number of roles in its content moderation division in its British office, with labor groups and online safety experts expressing worry that staff are being displaced by automated systems.
A trust and safety lead explained that people-led review would still have a role, but AI can shield workers by filtering out the most distressing content ahead of it is viewed by staff. The company reported a significant reduction in shocking and graphic content reviewed by content reviewers over the past year due to reliance on its automated systems.
“We think that it’s essential to integrate staff and AI to ensure user safety,” the executive stated. “We’ll have humans as involved in the system, but we also think it’s extremely critical to limit contact with dangerous material as swiftly, which is why a significant AI assistance is really helping us work at speed.”
